Vipul Oberoi is the Director of Marketing, CSR & Learning Solutions at Dun & Bradstreet India and is responsible for enhancing brand salience and creating ROI-focused go-to-market strategies to achieve business objectives. He is also in charge of the Learning Solutions business, helping CXOs across industries achieve targeted results through strategic interventions. Vipul also leads the CSR initiatives of Dun & Bradstreet.
He is a 360-degree marketer with extensive experience in brand building, consumer insights, ATL, BTL, digital marketing, visual merchandising, campaigns, alliances, events, partnerships & demand generation.
Vipul has a rich experience of 16 years in various business and marketing roles at reputed BFSI brands. Before joining Dun & Bradstreet India, Vipul was Chief Marketing Officer of IIFL Finance where he was instrumental in modernizing the brand identity of IIFL Group, revamping the digital assets, and significantly increasing the contribution of marketing to the company’s top line. He started his career with Axis Bank (then UTI Bank), managing marketing initiatives for investment products, and business roles in investment and liability products. He subsequently moved to Yes Bank where he handled product marketing for various financial products and customers, besides scaling the digital marketing initiatives.
He was featured in the “Super 30 CMO Honor Roll” by Internet & Mobile Association of India in 2019.
Vipul earned his master’s degree in management from Faculty of Management Studies, University of Delhi, India.
He is currently a member of ASSOCHAM Committee on Brand & Marketing, and AMCHAM Committee on CSR.