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Products & Solutions to Help CMOs Maximize Sales & Marketing ROI
The rapid change in the market dynamics and customer preferences have led CMOs to pursue digital strategies to engage with customers, gather critical customer information and effectively manage their customer data. More and more organisations today are understanding the importance of quality and timeliness of data. Hence, the effective management of databases through intelligent CMO solutions have become a priority. This not only helps them interpret and improve the quality of data, but also helps sales teams reach out to the most qualified prospects, in turn accelerating sales.
How does Dun & Bradstreet’s CMO Solutions can help you?
Identify unaddressed markets and optimize go-to-market planning
Intelligently target customers more strategically
Enable informed conversations with prospective customers
Enhance sales productivity leveraging data and analytics
Reduce operating costs and increase operational efficiency
More effective sales & marketing campaigns (Account Based Marketing (ABM), cross-sell/up-sell, segment targeting, etc)
Choose from our Wide Range of Offerings for All Your Business Needs