Identify your high value and high risk customers to improve
profitability using world leading business intelligence and analytics
Improve your customer relationships and identify growth opportunities using Dun & Bradstreet’s data analytics services. Our data scientists and analysts help you accelerate the path to growth using unique and global business intelligence and analytics. Enhance and scale your use of fact-based strategies to connect with prospects, customers, and suppliers that matter most. Using spend propensity scores we can help you refine your target customers beyond traditional segmentation methods such as sales, employees, and industry.
Organisations are increasingly adopting data analytics services for making strategic and day to day business decisions. In an ever changing and complex environment, business data analytics can offer an organisation various advantages by helping them identify growth opportunities, and improve customer relationships. While businesses analyse their data on a regular basis, most are unclear on how to maximise its full potential. That’s where we come in.
Employ smarter, data-driven insights to ensure you’re making wise marketing decisions.
A. Dun & Bradstreet’s data analytics services are designed to help you identify the right set of targets who would be inclined to purchase your products or services. This is done using propensity scores for your target companies rather than traditional segmentation methods like sales, employee size, etc.
A. D&B Analytics provides you with data analytics and insights for every stage of your customer journey. To start with we help you isolate high value prospects based on financial outlook and demand for your products. Once a customer is acquired, we help you with predictive and prescriptive analytics to increase retention. Further, D&B Analytics can help you identify key upsell and cross-sell opportunities from your existing portfolio.
A. There are various benefits of data analytics services for your business. It gives you deeper insights into your target companies and also helps you narrow down your search to the most viable ones. It also helps you reduce churn and retain your clients. Lastly, it helps you find new opportunities from your existing client base.
A. Dun & Bradstreet is the leading global provider of business decisioning data and analytics. Our AI driven tools and platforms help you get the most out of the largest database in the world. Dun & Bradstreet’s expert team of data scientists and analysts can not only help you find growth opportunities, but also help you improve existing customer relationships.