Demand Generation

Target Smarter with Essential Sales Data and Tools

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Boost your B2B sales and marketing with our comprehensive demand generation solutions. We provide ready-to-use, off-the-shelf lead databases and help you manage your unique Data Cloud by refreshing existing records and building new, high-quality data. From brand building to lead generation, our services span electronic direct mailers (EDMs), digital campaigns, inbound and outbound calling, and direct mail ensuring you connect with the right audience through the right channels.

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Demand Generation Offerings

data solutions

Data Solutions

Unlock powerful sales opportunities with our comprehensive data services

  • AFF Data Delivery: Access ready-to-use, off-the-shelf contact lists to jumpstart your campaigns instantly.

  • AFF Data + Build: Expand your reach by building custom datasets tailored precisely to your criteria.

  • Data Refresh: Keep your contacts accurate and current through email and telephonic validation, ensuring higher engagement rates.

  • Premium Data: Gain exclusive access to specialized datasets such as HNI contacts, GCCs, Gift City data, and more to target niche markets effectively.

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Electronic Direct Mailers

Leverage targeted email campaigns driven by Dun & Bradstreet’s rich data insights to connect with your ideal audience

  • Custom dispatch IDs and personalized sender details for brand consistency.

  • Persona-specific content designed to resonate with your target profiles.

  • End-to-end response management with regular reporting—helping you identify and act on hot leads quickly.

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Integrated Solutions

Combine multiple marketing channels for a seamless, high-impact campaign

  • Targeted email campaigns followed by strategic digital marketing efforts on key platforms.

  • Expert telecalling teams trained to qualify leads and engage prospects effectively.

  • Continuous lead consolidation and detailed reporting, ensuring your sales team has the freshest, most actionable insights.

Target prospects effectively

Why Choose D&B for Demand Generation

Client Case Study

Reputed Business School in India derive nominations using Demand Generation Services

Reputed Business School in India derive nominations using Demand Generation Services

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South Korean Electronics Giant identifies Prospects with Demand Generation Services

South Korean Electronics Giant identifies Prospects with Demand Generation Services

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Leading credit information company opted to organize member lists to ensure KYC verification

Leading credit information company opted to organize member lists to ensure KYC verification

Learn more
Identify opportunities

FAQs

Sales and Marketing Solutions are tools and platforms designed to help business leaders identify high-potential prospects, prioritize leads, and accelerate the sales cycle. By leveraging rich data insights and user-friendly interfaces, these solutions empower teams to drive targeted outreach, improve conversion rates, and boost overall revenue performance.

Sales and Marketing Solutions play a crucial role in maximizing business efficiency. They help teams make smarter use of time, budget, and resources while significantly improving the chances of converting prospects into customers. By streamlining workflows and enhancing lead targeting, these solutions drive better ROI and faster growth.

Dun & Bradstreet offers access to one of the world’s most comprehensive and high-quality business data repositories, sourced from trusted statutory bodies and global partners. Our Sales and Marketing solutions are tailored to meet your specific business goals, ensuring you receive the most relevant insights to identify prospects, personalize outreach, and drive conversions effectively.

These solutions enhance your sales ROI by enabling data-driven, segmented prospecting. By focusing your time and resources on high-potential leads, you reduce waste and increase conversion efficiency. With smarter targeting and personalized outreach, your sales efforts become more strategic, resulting in better returns on investment.

Dun & Bradstreet’s Sales and Marketing Solutions are designed to support businesses of all sizes i.e. startups, SMEs, and large enterprises across a wide range of industries. Thanks to the depth and quality of D&B’s data, sourced from reliable statutory and global sources, organizations can access tailored insights that meet their unique needs, regardless of sector or scale.

Yes. Dun & Bradstreet’s Sales and Marketing Solutions help businesses stay aligned with regulatory standards by providing verified, up-to-date data sourced from statutory bodies and trusted partners. This ensures that your outreach and engagement strategies are compliant with data privacy laws, industry-specific regulations, and corporate governance requirements, reducing risk and enhancing credibility.

Reach out to us today

I consent to Dun & Bradstreet (D&B) using this data for marketing and analytical purposes, for sharing its knowledge reports, publications and information about products and events, via email, SMS, WhatsApp, or phonecall.

I hereby give my consent to Dun & Bradstreet (D&B) for including my details in the D&B Data Cloud database. For more details on D&B Data Cloud, click here.

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