Dun & Bradstreet, the world’s leading provider of global business information, knowledge and insight conducted a pan India survey of corporate CFOs in which they were asked about their confidence in the overall financial and macro-economic conditions for Q4 2016 (Oct-Dec of the calendar year 2016), as compared to the same quarter of the previous year. The survey reveals how optimistic the CFOs are with respect to the overall financial health of their respective companies, the business risk environment and the macroeconomic scenario in the country. The survey also tried to capture the CFO’s viewpoint regarding adoption of technologies.
The survey revealed interesting facts about CFOs’ perspective on the overall Business Climate:
Commenting on the findings of the survey, Arvind Raghav, Director, Dun & Bradstreet India stated that “The optimism amongst the CFOs for Q4 2016 stands at a 7 quarter high. Amidst moderating inflation and expectations of improving economic growth, the CFOs remain optimistic about the operating margin of their companies in Q4 2016. The continuance in the optimism level amongst the CFOs about the improvement in the liquidity position of the company coupled with the expectation of decline in cost of raising funds indicate that going ahead CFOs will be in more comfortable situation to manage their funds. The uncertainty over the strengthening of the global economic growth has, however, dented the optimism of the CFOs in the services sector. The expectation over the Fed rate hike and the impact of demonetisation on the domestic economy which has constrained cash transaction in turn impacting the consumption demand in the near term, will be two broad factors which will have a major influence on the way business sentiment shapes up going ahead”.